Biofarma had successfully fulfilled its responsibilities as a vaccine provider during the pandemic. To expand and improve its operations, Biofarma established Biofarma Distribution to focus on the distribution of their vaccines. This project focused on rebranding the subsidiary company, Biofarma Distribution.
The creative idea for this rebranding was to use the shape of roads to symbolize distribution and incorporate refreshing, rich colors while still retaining the parent company’s colors to maintain the Biofarma brand identity. This approach allowed for a distinct and recognizable look for Biofarma Distribution while still aligning with Biofarma’s overall brand. The project outcome is also aimed at capturing the essence of Biofarma Distribution and communicates its crucial role in ensuring the safe and efficient distribution of vaccines.